Conventions of a rock video

I looked at rock band, Kings of Leon and wathced their video, Use Somebody, and pin pointed out what makes it a rock video.

I then looked at the shot types, what these shots showed at the effect it has on the video/viewer. We also looked at what elements contained in the video that portrays the rock genre.

Shot types

Shot type	What is shown?	What is its effect?
Tracking aerial top-shot	A cityscape at night, buildings which are lit up and the headlights of cars in traffic	This shows the hustle and bustle of a big city. It implies constant movement and a city that never sleeps (possibly like the band, they’re always up and active). The aerial shot looking down on all the busyness resembles a singer looking down at their audience.
Extreme close up	The lead singers face (whilst he’s singing)	It shows the emotions of the singer and which allows you to empathise with him and connect with the words. It is like he is singing directly to you.
Long shot	The band on stage	It shows the band performing and makes the viewer want to be a part of that experience.
Black and white to colour	Some shots are black and white and others are colour	The shots that are in black and white show the band at work; this shows the business side of the band and shows that they take their job very seriously. The shots that are in colour are when the band is performing, this gives the impression that when the bands are on stage they come to life.